Last week I covered the first part of this post in which I analyzed the situation of the Hospitality sector. In this new content I am going to analyze the…
With this post, I am beginning a series of articles related to the tourism industry, especially the hotel industry, in which I have spent a large part of my professional…
In the fourth step of the Seven method defined in my book "Sell more in 7 steps", I address the crucial task of "Positioning your digital assets". This step discusses…
While building the conceptual framework of "Selling More in Seven Steps", I reread one of the books I usually recommend, "Start with Why" by Simon Sinek. His revolutionary view on…
49 minutes of terror
Hope had entered the sealed Yankee Stadium and was settling into her seat when something caught her attention. A single drop of water fell in the…
What is digital identity?
The digital information represents an individual in the virtual world, essentially unique, verifiable, and non-transferable. It is mainly used as an online identification test.
Managing your…
