Passionate about marketing, technology, and artificial intelligence<\/b>. I have worked for national and multinational companies across various sectors, such as retail, tourism, finance, pharmaceuticals, and insurance. Throughout my career, I have been an entrepreneur and partner in several marketing agencies, which has allowed me to understand market needs and offer tailored solutions deeply.<\/p>\n

Since 2012, I have been an Associate Professor at ESIC, an institution I consider my second home. I also collaborate occasionally with institutions such as the University of Granada, the Complutense University of Madrid, and business schools like EAE in international programs. My passion for teaching has led me to train professionals in various digital marketing disciplines, focusing on Customer Experience and Marketing Technology.<\/p>\n

In recent years, I have delved into the field of Artificial Intelligence, completing several programs at MIT and earning a master\u2019s degree in the discipline. This training has enabled me to specialize in implementing advanced AI solutions, enhancing the efficiency and effectiveness of marketing strategies for companies across different sectors.<\/p>\n

Since 2018, I have been part of Omega Merkle Group, where I integrated my marketing agency to create and lead the Omega Digital business unit. I have collaborated with companies and institutions to improve customer experience through technology and innovation, working with multinational hospitality companies, <\/span>pharmaceutical multinationals, and companies in various sectors such as tourism & travel, retail, finance, culture, etc.<\/span><\/p>\n

Additionally, I have spoken at national tourism events, such as Futurismo, of which I was a founding partner. I have also participated in numerous conferences and events organized by Chambers of Commerce and training centers, addressing entrepreneurs and industry professionals.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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You can also find me on YouTube<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n \u00bfNos est\u00e1 dejando m\u00e1s solos la IA? El MIT lo midi\u00f3 con 981 personas<\/span>\n <\/div>\n <\/div>\n\n

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\n \ud83e\udd16 Agente de IA: \u00bfQu\u00e9 es y d\u00f3nde falla?<\/span>\n <\/div>\n <\/div>\n\n

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\n AI Obediente: \u00bfDemasiadas Llaves en Manos IA?<\/span>\n <\/div>\n <\/div>\n\n

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\n \u00bfAI Ignor\u00f3 las Normas? \u00a1La Prueba lo Demuestra!<\/span>\n <\/div>\n <\/div>\n\n

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\n \u00bfTu agente IA puede actuar sin tu permiso?<\/span>\n <\/div>\n <\/div>\n\n

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\n Frenar la IA: \u00bfqu\u00e9 significa realmente?<\/span>\n <\/div>\n <\/div>\n\n

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\n IA fuera de control: An\u00e1lisis de un fallo cr\u00edtico<\/span>\n <\/div>\n <\/div>\n\n

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\n Complot de la IA: \u00bfTrump vs. CEOs?<\/span>\n <\/div>\n <\/div>\n\n

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\n La IA solo quer\u00eda aprobar, \u00a1no hacer da\u00f1o!<\/span>\n <\/div>\n <\/div>\n\n

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